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The Return of VM
Hello everyone,
I've been following the VM thread with great interest, and great thanks to
Jamie for your insights into the process and TYCO's personality (or lack of).
There's a perfect market to introduce new VM stuff through, as someone
mentioned,the nostalgia market. If you go into an Urban Outfitter's store,
there's a whole section of lava-lamps, bendy toys, and etch-a-sketches for
the adult, well, quasi-adult market. (If you don't have one in your town,
Urban Outfitters is the MTV of shopping.) Now, the VM is at least the
recognizable cultural icon that Etch-a-sketch is. If I were Mr. Tyco, I'd
start off by putting out a compilation reel of 70's TV shows. I don't know
how the royalties or rights were handled, but if Tyco has negs lying around,
how much would it cost to grab a couple from the Mork & Mindy reel, the
Kotter reel, etc, and put out a 3-reel/viewer "nostalgia pak?" to be
distributed to UO and similar stores? Then, I'd get some hearty and
creative 3D photographers, Although I have no idea where we'd find 'em ;-),
to produce brand new stuff. Get underground comic artists to produce art
that could be 3d-ified like the old cartoon reels, get "fine" artists like
Rodney Alan Greenblat to produce sculptural narrative works to be
photographed like the old puppet reels and radex bible stories.
Ideas are easy, it seems that reels are hard.
-E
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