P3D Re: New View-Master packet

[dalia miller <dddalia@xxxxxxxxxxxxx>]

Dear Michael,

Thanks for sending the Preview reels and packaging.  I'm sending it to
Lester Sullivan for review in next issue of INSIDE 3D.

I liked the packaging for storage, but am pessimistic about its commercial
success.  We'll explain in the next issue.

We have recently moved and we are still unpacking and getting organized,
but unfortunately we are 4 weeks behind.  It's been a horrible experience.
So unfortunately my time is very precious right now.

regards,
Dalia

At 11:15 PM 1/20/98 -0700, you wrote:
>
>Some photo-3d-listers have seen pre-production versions of this packet,
>and I thought I'd make it available to the entire list. It features an
>entirely new packaging concept for View-Master reels.
>
>==========================================
>
>"Bruce Goff: 3 Houses"
>
>Architect Bruce Goff (1904-1982) is being recognized as one of this
>country's great creative geniuses of the 20th century. The spatial and
>textural qualities of his work can now be better understood and enjoyed
>with the release of "Bruce Goff: 3 Houses," a packet of 21 full-color
>three-dimension photographs on three View-Master reels. 
>
>Each reel contains 7 interior and exterior views of one of Goff's
>extraordinary houses: The Ford House (1947; Aurora, Illinois), The
>Bavinger House (1950;  Norman, Oklahoma) and The Joe Price House and
>Studio (1956-1974;  Bartlesville, Oklahoma), known as Shin'enKan, which
>was completely destroyed by fire in 1996. 
>
>Included in packet are notes on Goff's work contributed by architect
>Malcolm Holzman, and thoughts by Goff himself on the nature and limits of
>photography. 
>
>First in a series documenting great works of architecture in the
>View-Master format, "Bruce Goff: 3 Houses" is published by
>View* Productions under the direction of Michael Kaplan and Gregory Terry.
>It will be sold at selected retailers across the U.S. as well as by direct
>mail, and can be viewed with a simple View-Master viewer available with
>the reels.
>
>"Bruce Goff: 3 Houses"
>Packet of three View-Master reels: $18.95 + $3 shipping (US or foreign
>airmail)
>Packet of three View-Master reels + black plastic Model L viewer: $24.95 +
>$3 shipping ($6 foreign)
>
>To order, please send check or money order to:
>View Productions
>POB 11835
>Knoxville TN 37939
>
>For further information, please contact: view@xxxxxxxx
>
>
>
>
>
>


------------------------------