Re: New Fuji Film: Astia

[P3D <gnored@xxxxxxx>]

Paul Talbot writes: 


 >From what I have read  elsewhere, the public's insistence on  
> eye-popping color rendition  is a contributing cause of the trend 
> toward increasing contrast of  color films.

I heard another reason. The new zooms, while as sharp (whatever that 
means) as their prime cousins are not as contrasty. Film 
manufacturers have responded by increasing the contrast of most of 
their film lines.

I also heard that while Kodak bases color rendition on 
photogrammetry, Fuji has tended to give more attention to user 
feedback. In one study (this may be an urban legend) test subjects 
"remembered" scenes as being much more vivid than a color meter would 
say they were. Hence Fuji's punchy film lines.

Maybe someone on this list has real information on these topics. My 
memory is not what it used to be ... well, actually, it was never all 
that good, sigh ...

Gary Nored 


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