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P3D Re: Photography vs Stereography
- From: michaelk@xxxxxxxxxxx (Michael Kersenbrock)
- Subject: P3D Re: Photography vs Stereography
- Date: Fri, 31 Jul 1998 10:04:59 -0700
> I've shown my slides, and my collected views to many friends and
> coworkers. 5 employees, where I work, had the privilege of running with
> the
> Olympic torch, when it last passed through South Florida. I captured a
> bit
> of the event in 3D. When I showed it to the runners, and many others,
> they
> were impressed.
> Yet, no one seems to be interested enough to try it themselves. Maybe
Although I'd be impressed with their running, I'm not going to join
them either.
I think that "advertising" (showing people) success rate is dependant
on both the advertising itself as well as perhaps even more importantly
having the target of the advertising be carefully screened to those
who might become interested in the product.
There's two ways of advertising. Mass advertising where the hit percentage
rate is very very low, but the number advertised to is so high that one
still yields reasonable results (the Internet SPAM method).
The other way is to have a selected target and advertise to them. Much
less advertising, but a much higher percentage of those advertised to
may become interested.
The first method isn't practical in "our" case, so the second would be
the more effective way. Some of our anecdotal frustrations are, I think,
due to trying to do the first method, that is, to try and convince everybody
we meet -- but one person can "work" on only so many people, so the hit-rate
is very small (I don't mean anybody, myself included, should stop, just
to have expectations of results more in line with reality).
So where am I leading? How do we "advertise" to a pre-screened group? I
think the most obvious is to "attack" existing camera clubs. Yes, one
won't get mass conversions, but the percentage hit rate probably will be
tremendously higher than the public in general because there's already
a prescreening for photographic interest. The *making* of photographs.
Where's other places? Anywhere photo classes are given. Community
colleges, high schools, universities, etc.
That'd be "prime" pre-screening. Secondary pre-screening may work less
well, but still better than the public at random. The local club's
show at a Science Mueseum has an audience that probably would have a
higher hit rate than at a baseball game (for instance).
Anyway, that's my two cents worth.
Mike K.
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