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Re: Pricing
- From: P3D Michael Kersenbrock <michaelk@xxxxxxxxxxx>
- Subject: Re: Pricing
- Date: Mon, 5 May 97 09:06:18 PDT
> was very surprised at this, and I am starting to wonder if I should sell
> any future products at a 50 unit quantity. Reel 3D used to sell the
> Albion mask at $11.95 per 50, and I used to sell EMDE masks at $14.95 per
> 100. Apparently, he didn't do the math to calulate a per unit cost, but
> just looked the package cost. Should I sell at a 50 unit or a 100 unit?
> I would like to avoid the smaller size as it would double my handling and
Actually, you can have "both". Just do what marketeer's do. *Offer* to
sell 50 at $10.95 so you're a dollar cheaper than the competition, but
also offer 100 at $14.95. Vast majority of your customers will likely
buy in the 100-lots (if not 100%) but your pricing structure addresses
those who don't understand unit-pricing (or those who only mount one
roll in their lives and just want 50).
Mike K.
P.S. - Is this a hint that you're going to sell masks again?
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